Masahiro Sakurai

Masahiro Sakurai, born on August 3, 1970, is a renowned Japanese video game director and designer, celebrated for his innovative contributions to the gaming industry. He is best known as the creative force behind the beloved Kirby and Super Smash Bros. series, which have captivated audiences worldwide.

In addition to his iconic franchises, Sakurai played a pivotal role in the design of Meteos in 2005 and directed the critically acclaimed Kid Icarus: Uprising in 2012. His career began at HAL Laboratory, where he honed his skills before embarking on a new journey in 2003.

In 2005, alongside his wife Michiko Sakurai, also a former HAL Laboratory employee, he founded Sora Ltd., a company that allows them to work on a freelance basis. This venture has enabled Sakurai to explore his creative vision while continuing to influence the gaming landscape.

Beyond game development, Sakurai shared his insights through a weekly column for Famitsu magazine from 2003 to 2021. He has also lent his voice to various characters, most notably King Dedede in Kirby 64: The Crystal Shards and throughout the Super Smash Bros. series. From 2022 to 2024, he further engaged with fans through his educational YouTube channel, Masahiro Sakurai on Creating Games, where he discussed game design and his illustrious career.