Petra Collins, born on December twenty-first, nineteen ninety-two, is a multifaceted Canadian artist whose work spans photography, film direction, and visual arts. Rising to prominence in the early 2010s, Collins has captivated audiences with her unique feminine and dreamlike aesthetic, which is deeply influenced by a female gaze perspective.
Her career took off as a resident photographer for Rookie magazine, where her distinctive style began to garner attention. In addition to her photography, Collins has worked as a casting agent for renowned filmmaker Richard Kern, further establishing her presence in the creative industry.
Collins has also made significant strides in the music video realm, directing visually stunning pieces for artists such as Carly Rae Jepsen, Lil Yachty, Selena Gomez, Cardi B, and Olivia Rodrigo. Notably, her direction of Rodrigo's music video for 'Good 4 U' has achieved remarkable success, amassing over five hundred million views on YouTube as of June twenty twenty-five.
In twenty sixteen, Collins was recognized as a face of Gucci, solidifying her status in the fashion world. She has been celebrated as an 'it girl' by influential figures like photographer Ryan McGinley, as well as by prestigious publications such as Vanity Fair and The New Yorker.